Tag Archives: peggy anne salz

Privacy complaint should not hold back mobile marketing

Last week, a complaint was filed by two consumer rights groups in the US regarding privacy issues, claiming deceptive practices were prevalent throughout the mobile advertising industry. The Center for Digital Democracy and the U.S. Public Interest Research Group filed … Continue reading

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“Mobile advertising for newbies” white paper

Bango will shortly publish a practical, ‘how to’ white paper on mobile advertising for agencies and digital marketers who want to move into mobile advertising but need some help. It is written by Peggy Anne Salz, chief analyst and publisher … Continue reading

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