Tag Archives: mobile site
One of our largest customers was seeing a 47% traffic difference between the data gathered by their server logs compared to the Bango data. Although relying on web server logs for your data is tricky (you need to take into … Continue reading
Despite some brands starting to include measurement as a key element of their mobile strategy, many are still in the dark about the performance of their mobile campaigns, apps and sites. What do I need to measure and how? are … Continue reading
With election day rapidly approaching, one wonders what’s going through the minds of the main party leaders, although I think we can all guess what’s going through Gordon Brown’s today.