Posted on 12 / 11 / 09 by Anil Malhotra
Google acquired AdMob for $750million What Google’s acquisition of AdMob means to the mobile advertising industry While the valuation given to Admob by Google may be surprisingly high (for a company with maybe $40-$50m in annual revenues) the fact of the acquisition surprises no-one. It’s a great achievement for Admob, showing what a dedicated team pioneering [...]
Filed under: Mobile advertising, Mobile web, mobile marketing | Tagged: google, Mobile advertising, mobile marketing, Yahoo | Leave a Comment »
Posted on 10 / 02 / 09 by Andy Bovingdon
Last week Google launched Latitude – a logical extension of their excellent mobile maps application which allows you to share your location with your friends. It made me smile that the actual agreement you click is to share your location with “your friends and Google”, but are they really my friend or are they becoming [...]
Filed under: Mobile advertising, Mobile web, Trends | Tagged: advertising companies, Big Brother, friend, google, Google Maps, GPS, Latitude, Microsoft, privacy, Yahoo | 1 Comment »
Posted on 3 / 11 / 08 by Sarah Keefe
When Bango surveyed the Top 20 most trafficked PC websites (according to Nielsen Online), we found that half of the sites did not work well on leading mobile phones. Tests were carried out on the Motorola V3 Razr and Nokia 6300 on the AT&T network in the US and Vodafone in the UK. The full [...]
Filed under: Mobile web | Tagged: Apple, AT&T, bango, Microsoft, mobile experience, Mobile web, mobile-friendly, MSN, Nielsen Online, PC websites, Vodafone, Wikipedia, Yahoo | 10 Comments »