During a webinar we recently held on mobile analytics, quite a few people asked why existing PC web analytics tools couldn’t be used for the mobile web. Here’s why: Current tools designed for PC web analysis simply don’t work. Google Analytics uses JavaScript embedded in a website to measure visits. Unfortunately the majority of mobile [...]
Filed under: Mobile analytics, Mobile web | Tagged: cookies, Google analytics, JavaScript, mobile, tags, tracking links, webinar | Leave a Comment »
