Showcasing the next generation in application development, BlackBerry® is set to launch their new platform, BlackBerry 10, at this year’s BlackBerry DevCon Europe event. Taking place on 7th and 8th February at the RAI Convention Centre Amsterdam, BlackBerry DevCon Europe is a chance for all BlackBerry developers to gain valuable insight into the latest BlackBerry [...]
Filed under: RIM | Tagged: bango, Blackberry, Mobile World Congress, RIM | 1 Comment »
A growing number of app developers, publishers and brands increasingly rely on app stores and search as the primary method of discovery for their new apps, content and services. But this is proving to be a risky strategy for all but the smartest or luckiest companies.
Filed under: app store, Application Analytics, Mobile analytics | Tagged: analytics, app store, Apple, bango, Bango Analytics, google | Leave a Comment »
Publishers and the long wait ahead… With the arrival of tablets, large screen smartphones and e-readers many people in the publishing industry had high hopes that these devices would be the savior for their declining revenues. Major media corporations have invested heavily on dedicated tablet apps, as a way to boost revenues.
Filed under: app store, in app billing, Mobile payments | Tagged: app store, Apple, bango, iPad, Mobile apps, mobile content, mobile payments | Leave a Comment »
It’s the last day of MWC and the news of Nokia and Microsoft’s partnership is still grabbing headlines. The keynote by Steve Ballmer’s and Nokia’s CEO, Stephen Elop was one of the key highlights of this year’s show. We heard Ballmer talk about the importance of creating a “third ecosystem” and how it will be [...]
Filed under: Android, Google, Microsoft | Tagged: Android, bango, google, Microsoft, MWC, Nokia, Steve Ballmer, Symbian | 1 Comment »
Apple’s long awaited subscription service is finally here. But despite their attempts to open up and offer an olive branch to the publishing industry, publishers remain sceptical if not defiant – the new service has some downsides. Apple’s revenue share policy will stay in place, with a 30:70 revenue share split, how do they expect [...]
Filed under: app store, in app billing, Mobile payments | Tagged: app store, Apple, bango, Mobile applications, Mobile apps, mobile billing, mobile content, mobile payments, subscription service | Leave a Comment »
When creating a developer program one of the first things to remember is that developers want to keep it simple. They need a solution that delivers the maximum earnings for the minimum effort. One which provides them access to the enabling capabilities they need to succeed in this competitive market. So what are the main [...]
Filed under: Mobile apps, Mobile payments, Mobile World Congress | Tagged: App Planet, bango, Mobile applications, Mobile apps, mobile billing, mobile payments, MWC | Leave a Comment »
In-app billing gains momentum According to Gartner, apps will generate $15 billion in revenue in 2011, they also go as far as forecasting that by 2014 this figure will reach $58 billion. So a question to ask is, how are these apps going to be monetized? Although advertising is one of the business models that [...]
Filed under: Apps, in app billing, Mobile apps | Tagged: Andriod market, app developers, bango, carrier billing, Gartner, Mobile applications, Mobile apps, mobile billing, mobile payments | Leave a Comment »
This was one of the conclusions at the IAB webinar, hosted by Bango last week where executives from mobile agency Somo, Millennial Media and Yahoo shared their views on how to track success on mobile. They all agreed that measurement is at the heart of mobile marketing, giving brands the data they need to target [...]
Filed under: Mobile advertising, Mobile analytics, Mobile web | Tagged: bango, IAB, Millennial Media, Mobile advertising, Mobile analytics, mobile billing, mobile campaigns, mobile marketing, Somo, Yahoo | Leave a Comment »
Not only has 2010 been described as the year of the tablet, but also the year of Apple Vs Android. The year started with the launch of the Apple iPad and is ending with Android tablets appearing all over the globe, being delivered by the likes of Samsung, Toshiba and Dell. In fact, with the [...]
Filed under: Mobile web | Tagged: AdMob, Apple, bango, Blackberry, Dell, google, HMTL5, HTC, Microsoft, Nokia, Samsung, SmartPhone, Toshiba | 1 Comment »
On January 4th 2011 the UK government increases the VAT rate from 17.5% to 20%. For Bango and all our customers selling mobile content in the UK this change will happen seamlessly from 00:00 on 4th January, to ensure all our content providers continue to see the same revenue share, NET of sales tax. But [...]
Filed under: UK Mobile Market | Tagged: bango, mobile, mobile billing, Mobile payment provider, mobile payments, UK VAT increase, VAT | Leave a Comment »
