Category Archives: Mobile payments
HTML5 apps – Thriving without an app store
Chantal Tode, writing for Mobile Marketer, has written a really interesting piece entitled “How to market HTML5 apps without the benefit of an app store”. She touches on many of the issues that Bango’s payment customers wrestle with. The biggest … Continue reading
Posted in html5, mobile payment, Mobile payments
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Mobile World Congress 2013: The massive challenge and opportunity in front of the mobile operators
I come to Barcelona for Mobile World Congress every year. I often don’t see much of the expo or conference itself, as I stuff my diary with as many meetings as seems reasonable from my cosy office desk. Six meetings … Continue reading
Posted in Mobile payments, Mobile World Congress
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Bango holds Nexus 2012: ‘Making money from the mobile web’
Last week Bango held the latest in its long-running Nexus event series, in San Francisco, CA. Bango Nexus is a prestigious, invite-only event that brings together key players shaping the mobile internet. The theme this year was “Making money from … Continue reading
The revolution you’re missing: mobile payments and emerging markets
We mobile payment watchers love to get hot under the collar over the latest VC backed payment technology or oddly-named initiatives from banking giants. We picture well-dressed early adopters waving their phone to pay for coffee in a Manhattan Starbucks, … Continue reading
Bango goes live with Facebook in France
Bango announces that their integration with Facebook is now live in France, on the Orange network. Bango provides Facebook mobile web operator billing in Germany, the UK, USA, and now France, connecting Orange’s 26 million subscribers to a frictionless, one-click … Continue reading
Bango and Facebook’s Promoted Posts
Bango is the mobile payment provider behind Facebook’s latest innovation: Promoted Posts. The service allows Facebook users to pay to promote their personal status updates, pushing them to the top of other users’ newsfeeds. Promoted Posts is beginning its global … Continue reading
Mobile wallets and Bango
In the last few years, the idea that we will soon abandon our wallet in favor of our mobile phones has moved from being an interesting possibility, to a future-gazing cliché. Many have begun to fear that the flying car … Continue reading
Posted in Mobile payments
Tagged mobile commerce, mobile payments, mobile phones, mobile wallet, SmartPhone, user-experience
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Operator billing reaches inflection point as O2 increase payout rates
Today Telefonica O2 slipped out a deceptively low-key announcement: They’re increasing payout rates to merchants, in order to help drive adoption of operator billing. The announcement is here. We at Bango think this could be a hugely influential move. Bango … Continue reading
Posted in Mobile payments, UK mobile market
Tagged mobile commerce, mobile payment, mobile payments
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Frictionless payments and PIN codes: Don’t do it!
One of the biggest challenges for an app store or mobile merchant is deciding whether to implement the best possible frictionless payment experience and drive the highest conversion rates, or introduce PIN codes before payment confirmation. Pin codes could increase … Continue reading
Posted in mobile payment, Mobile payments
Tagged mobile billing, mobile commerce, mobile payment, SmartPhone, user-experience
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Why does Facebook work with Bango?
Late last week we were featured in the New York Times, commenting on our agreement with Facebook. The agreement allows Facebook’s mobile users to easily purchase digital content on their phone, using frictionless operator billing – Purchases are added to … Continue reading
Posted in mobile payment, Mobile payments, operator billing
Tagged mobile payment, New York Times, Operator Billing
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