Crossing the apps bridge to the mobile web…the German way

This is exactly what the guys at RTL TV in Germany have done, with the creation of their hybrid iPhone application, launched last week. The application, developed by Netbiscuits, is a combination of web site and app that uses the latest HTML5 technologies, as well as the native functions of the device – you can [...]

Is it working?

Well, do your mobile analytics homework and you’ll find out… At a time when smartphones and tablets are in almost every person’s hands – or in the case of tablets, laps – New York hosted two insightful conferences on mobile last week, which had one common theme – ‘Leveraging the mobile opportunity’. The main focus [...]

The phoney war: Choosing quantity over quality

Which is better, an app store with 100,000 items, or one with 10,000 items? Commentators looking for a way to measure the relative success of the app stores find the “app count” an alluring model. When you look more closely however things are not what they seem. It seems that quantity has come to dominate [...]

Hands off my mobile apps!

When it comes to monetisation of mobile applications, developers are still faced with the complexities of the app space and having to navigate the diversity of payment methods available for their apps. Unfortunately it is not as easy as developing the app, integrating a billing solution and hope things will work. There are many mobile components that [...]

The future’s bright the future is mobile

At least this was the conclusion that mobile executives came to at the Orange Connect event, which I attended last week. The event took place at Shoreditch House in London and was attended by industry peers from different parts of the mobile ecosystem. The half-day event, organised by Orange provided an excellent platform to hear [...]

The Kin is dead, long live the Kin!

In one simple, but brave move Microsoft has shown signs of being back on track with their mobile strategy. By killing the Kin they can now concentrate on getting one focused mobile platform to market. If we look to Apple it is clear that one platform, albeit in a couple of sizes, does fit all, and [...]

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