Monthly Archives: July 2008

Unique visitors ‘most wanted’ mobile metric

When we conducted our survey among mobile businesses to find out what their ‘most wanted’ stat was for their mobile website, we were surprised that the mobile component of web metrics was considered less important than knowing the unique visitor … Continue reading

Posted in mobile advertising, mobile analytics, mobile marketing | Tagged , , , , , , , | 1 Comment

Next Gen iPhone – where next for Apple?

The latest shiny new iPhone with its super fast 3G web browsing is here and selling out fast – but that may in part be due to low initial stocks in the stores as well as consumer demand. The launch … Continue reading

Posted in cool mobile stuff, mobile analytics, mobile web | Tagged , , , | Leave a comment

How best to track mobile sites and marketing campaigns

Mobile web analytics is all about the quality and accuracy of the information – being able to make the best decisions based on your unique visitors and their interactions with your mobile website and mobile marketing campaigns. It is important to use … Continue reading

Posted in mobile analytics, mobile web, off portal | Tagged , , , , , , , , , , , , , | 2 Comments