Mobile is different but people want a unified world

This week’s Mobile Monday gathering in New York on April 28, 2008 on the topic of Social Search and Mobile Analytics gave some interesting insights on what’s shaping the mobile web and what’s important for businesses: 1. Design for the mobile web – sites designed specifically for mobile web are so much better even on handsets like [...]

So what did the folks with strange hair think of mobile?

ad:tech is the place where all the trendy leaders in the online advertising business go to discuss and display their latest technologies and services – where clicks and page views are discussed alongside web search and ad network aggregation. For someone more familiar with the mobile world of CTIA, it’s a show full of strange [...]

Of course the mobile web’s not dead!

I don’t know whether you have had as much fun as we have reading the various blogs responding to story that Russell Beattie Throws In The Towel On Mowser; And Doesn’t Believe In The Mobile Web Anymore (here in MocoNews).  Of course, the mobile web is not dead.   All you have to do is take a look [...]

Online advertisers look to mobile and learn

Three important events this week illustrate how mobile marketing is finally being taken seriously by the online advertising industry.  First is ad:tech in San Francisco where America’s top interactive marketing executives gather to network, learn and sell. The second is a mobile marketing conference in London from the publishers of New Media Age which aims to “Bring [...]

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